about this event
How long does it take your team to get one ad from idea to every placement it needs to run in? For most marketers it is weeks: concepts, design rounds, revisions, approvals, resizes. Tripadvisor, Docusign, Air New Zealand, Sweetgreen, AG1, and HelloFresh built their Times Square ads in Hightouch's Ad Studio. On Tuesday, October 27, a few blocks from Times Square, you get to try it yourself.
In two hours you will: → Turn a signal (a cultural trend, a competitor's ad, a tired creative) into fresh concepts in minutes → Refine them with prompts or the visual editor, layer by layer → Resize for every placement, and turn a static ad into a short video.
The challenge: take one idea from brief to every placement before the happy hour starts. No slides, no sales pitch. You build, we help. Nate Argosh from Hightouch's Ad Studio team kicks off with a short walkthrough. Then you build, with Hightouch and Zaelot experts at your side. We close with a show and tell on the big screen, and you leave with ads you can actually use. Afterward, drinks and bites are on us at Oscar Wilde, a few blocks away, alongside marketers from Hightouch, Zaelot, and a handful of top brands.
Who it's for: Marketing leaders in brand, growth, performance, and creative at NYC brands. Space is limited to 16 and every registration is reviewed by the host team.
Agenda 2:45pm: Doors open 3:00pm: Welcome and Ad Studio walkthrough 3:30pm: Build 4:40pm: Show and tell 5:00 to 7:00pm: Happy hour at Oscar Wilde
Before you come • Bring a laptop. • Send your brand guidelines and assets (logo, fonts, product imagery, or a link to them in Figma, Adobe, Google Drive, or Dropbox) by Friday, October 23, and we will load them into Ad Studio's brand context, so the agents build your ads, not a demo. No assets? We will have a sample brand ready.
Is my brand safe? Your brand assets are never used to train the AI models. Your brand rules are applied to every ad automatically, and nothing goes anywhere without a person signing off.
Door prize: Every attendee has a chance to win a pair of Knicks tickets or Zaelot engineering credits to build out a solution.
About your hosts Hightouch is the Agentic Marketing Platform, powered by the Composable CDP. Ad Studio's agents build ad creative from your approved assets and brand rules, ready to launch on the ad platforms you already use, and a person signs off on every asset before it runs. Zaelot is a senior engineering and design team and a certified Hightouch services provider. As one client's CTO put it: "Zaelot built the system I had been dreaming about for years." Get the engineering credits and we'll build yours.
when
Ad Studio Hackathon for Marketers
Doors open 2:45pm; welcome and Ad Studio walkthrough 3:00pm, build 3:30pm, show and tell 4:40pm, happy hour at Oscar Wilde 5:00-7:00pm.
◍ New York, NYHappy Hour at Oscar Wilde
Drinks and bites at Oscar Wilde, a few blocks from the hackathon venue, with marketers from Hightouch, Zaelot and a handful of top brands.
◍ Oscar Wildetickets
| tickets | price | Fee | Status | description |
|---|---|---|---|---|
| Free Registration | Free | None | Available | Free to attend. Space is limited to 16 and every registration is reviewed by the host team. |
prizes
| # | PRIZE | price |
|---|---|---|
| Door Prize | A pair of Knicks tickets | TBA |
| Door Prize | Zaelot engineering credits to build out a solution | TBA |