Ship It: The Product Builders' Hackathon

about this event

You have an idea, a team, and about 3 hours. Let's see what you ship.

Ship It is an invite-only afternoon at Mixpanel HQ on the Embarcadero, hosted with Replit, ProductX, and Women in Product. You'll join a small team, build a working product on Replit, measure it with Mixpanel, and present it over dinner and drinks.

What you'll do: Your team runs a full product loop in one afternoon. Plan a small product around a clear user and a short path to value. Build and publish it on Replit. Measure it with Mixpanel: track the key events and build your activation funnel. Learn where users drop off, form a hypothesis, and run an experiment to test a fix. Demo what you built, what you found, and what you'd ship next.

ProductX trainers lead the session, and Mixpanel and Replit experts will be at your table. You don't need any prior Replit or Mixpanel experience.

Who it's for: Product managers, designers, analysts, data scientists, and engineers at established companies who are building with AI.

Who you'll hear from: Jen Taylor, CEO, Mixpanel; Damian Gona, CRO, Mixpanel; Kenneth Goyarola, Ambassador, Replit; Raymmar Tirado, Community Architect, Replit; Hadas Sheinfeld, CPO, ProductX; Phoebe Maio, SF Chapter Lead, Women in Product; Senior PM, Vitalize.

Agenda · Thursday, November 5 (PT): 2:45–3:00 PM check-in and arrival; 3:00–3:15 PM welcome from Mixpanel, Replit, ProductX, and Women in Product; 3:15–3:35 PM product strategy in the AI era: a practical toolkit, led by ProductX; 3:35–4:00 PM hackathon launch: the challenge, success criteria, and team confirmation; 4:00–5:15 PM build: ship your app on Replit, instrument it with Mixpanel, and analyze your activation funnel; 5:15–5:30 PM checkpoint: confirm your app works, your events are flowing, and your hypothesis is locked; 5:30–6:00 PM run your experiment, compare results, and submit your project; 6:00–6:15 PM dinner, drinks, and demo setup; 6:15–7:00 PM team demos, audience voting, and judges' deliberation over cocktails; 7:00–7:15 PM winners announced, photos, and closing remarks.

How it works: Seats are capped at 50, and we review every request. You'll hear back within 3 business days. We assign teams of 3–5 ahead of time, so each team gets a mix of skills. Platform invites and tokens arrive before the event, so you can start building as soon as you sit down. That includes a free month of Replit Core with $20 in credits. Bring a laptop and charger.

Judging: Judges from Mixpanel, Replit, and ProductX score five areas equally: working product (does it run?); instrumentation and data (are you tracking the events that matter?); product reasoning (does your hypothesis make sense?); experiment (did you measure the difference between variants?); demo clarity (can you tell the story in 90 seconds?). Attendees also vote for an audience-choice winner.

Prizes: Each member of the winning team gets a $200 gift card, a LinkedIn certificate, and bragging rights. Everyone leaves with a Mixpanel beanie and notebook, free Mixpanel access, and a spot in the Mixpanel Community.

Details: Thursday, November 5, 2026 · 3:00–7:15 PM PT. Mixpanel HQ, Pier 1, Bay 2, The Embarcadero, San Francisco. Free to attend. Dinner and drinks are included.

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